Article

The urban boulevard

Steer was recently invited to provide comments on a proposed complete streets initiative for a segment of Colorado Boulevard.

By Steer

Once part of the famous Route 66, Colorado Boulevard is a major street in the Los Angeles region that has been greatly influenced by the automobile. However, the vocational use of this street is now shifting from a suburban car-driven model to a more urban, pedestrian-oriented one as cities densify, the mix of uses intensifies, and the craving for sociability rises. 

Steer Davies Gleave was recently invited to provide comments on a proposed complete streets initiative for a segment of Colorado Boulevard that runs through Old Town Pasadena. We contributed to the discussion of how to enable this vocational shift by using complete streets and tactical urbanism techniques. More broadly, the conversation exposed the pros and cons of allowing this shift to happen versus preserving the status quo. 

Colorado Boulevard exemplifies what boulevards have come to evoke in the US and particularly in Los Angeles — a large thoroughfare devoted to fast moving vehicular traffic serving private development. 

Colorado Boulevard

Historically, however, these types of streets conveyed grandeur, formality, and civic pride. Allan Jacobs, in his seminal work "Great Streets" (1993), describes how street design in the US "started to fall victim to a narrowly focused approach that views unencumbered vehicular traffic flow as the highest priority" with destination and speed as the ultimate design goals. 

As Jacobs reminds us, the origin of the boulevard lies in the axial planning of sixteenth-century Italian cities, particularly Rome, a model refined in Paris by Georges-Eugène Haussmann. 

Boulevards arrived in the United States in the late nineteenth century as part of the vocabulary of the Park Movement and City Beautiful Movement. Among their most important functions was that of giving structure and comprehension to the whole city as it grew and diversified under the impulse of industrialization; becoming monumental links between important destinations and, at the same time, being major destinations in their own right. 

The great urban boulevards of the past were designed as delightful places to be a pedestrian; walking was the focus. They were conceived to permit people to walk at varying paces, at their leisure, safe from vehicles. Trees added to the curb line and close enough to each other created spatial definition, a prominent pedestrian zone that felt safe and provided physical comfort without negating the natural environment. The essential purpose of a great boulevard for Jacobs was (and is) sociability — they were peopled, full of activity and life.  

Planning for pedestrian environments and public spaces is still a responsibility that lies within the public domain, as urban fabric is generally created and regulated by a municipality. Across the country, there is a renewed interest in urban living, suggesting, perhaps, that we are on the verge of a City Beautiful Movement 2.0. But the present-day debate over complete streets often betrays a lack of grand vision, with emphasis on street retrofit/upgrades — hardly the civic aspirations of the past. 

The redesign of urban boulevards should become a strategic opportunity for municipalities to beautify their cores, providing identity and space for sociability. In this direction, incremental approaches by means of complete streets and tactical urbanism techniques can jumpstart a much larger public-private place-making vision. 

Off

Subscribe to our newsletter, The Edit

We are Steer

Yes, you are in the right place. After 40 years, we have changed our name from Steer Davies Gleave to mark our growing international footprint and our expanding portfolio into sectors beyond transport.

Explore our new website to learn more about Steer: who we are, how we work and what our future holds.

Related insights

  • 17 Dec 2024
    Article

    Steer Leads Multi-Consultancy Team on Culture Mile BID’s New Vision for a Connected, Greener Neighbourhood

    By Steer

    The strategy aims to transform the City of London’s Culture Mile into a more connected, accessible, and vibrant cultural neighbourhood.

    Read more

  • 12 Dec 2024
    Article

    Steer analysis offers data-driven, transit-oriented view of green and grey belt potential

    Oliver Russell
    Associate

    Steer has launched an online story map showcasing the potential for sustainable, well-connected green and grey belt development.

    Read more

  • 18 Jul 2024
    Article

    The King’s Speech: Our key takeaways on planning, transport and the energy transition

    By Steer

    King Charles sets out the new Labour Government’s legislative agenda which intends to ‘take the brakes off Britain’.

    Read more

  • 31 May 2022
    Article

    Crossrail – it wasn’t quick or easy, but it is wonderful

    Adrian Cole
    Consulting Director
    Victoria Rees
    Associate Director

    As Crossrail completes its first week of passenger service, it's a good opportunity to reflect on the work that led to this milestone.

    Read more

  • 20 May 2021
    Article

    Planning Reforms — a chance to get things right

    In the recent Queen’s Speech, the Government reconfirmed its desire to speed up the development process.

    Read more

  • 21 Apr 2021
    Article

    Is flexibility the answer?

    Undoubtedly, the COVID-19 pandemic has imposed a sudden stop to our daily routine and reshaped our mobility needs and priorities.

    Read more

  • 22 Jan 2021
    Article

    TfL Streetspace judicial review: lessons for transport planners and engineers

    The High Court upheld a judicial review brought by the London taxi trade against TfL's Streetspace Plan.

    Read more

  • 21 Dec 2020
    Article

    Our Urban Dynamic Model reimagined for COVID-19

    By Steer

    Our Urban and Regional Dynamic Models have been reimagined for COVID-19.

    Read more

  • 26 Nov 2020
    Article

    Better thinking for levelling up

    Neil Chadwick
    Director

    How the UK Government appraises its spending decisions and subsequently evaluates these.

    Read more

  • 28 Jul 2020
    Article

    Build back better infrastructure resilience

    By Steer

    Climate change presents an even bigger threat to our lives and livelihoods than the COVID-19 pandemic.

    Read more

  • 02 Jul 2020
    Article

    What will bus services look like after the COVID-19 shock?

    Neil Chadwick
    Director

    One week after lockdown was announced, bus use outside London was just 11% of its pre-lockdown norm.

    Read more

  • 01 Jul 2020
    Article

    What will transport look like after the COVID-19 shock?

    By Steer

    Across the world, COVID-19 has led to unprecedented impacts on the way we travel.

    Read more